Develop two emails (owner’s & prospects) for BMW Canada’s November newsletter, highlighting BMW’s business objectives and all things BMW happening in November. BMW actively communicates with Owners & Prospects attempting to build greater brand affinity and drive various sales objectives.
RTBs (Email contents, no particular order)
- Ultimate Brand Campaign: Support the ultimate brand campaign
- Alexa + My BMW App: Highlight Alexa’s integration with the My BMW App
- Fall / Winter Aftersales Accessories: Highlight various Fall / Winter Aftersales Accessories
- Vancouver Christmas Market: Highlight BMW at the Vancouver Christmas Market
- Vision Circular: Highlight the BMW i Vision Circular
