Hot Wheels Live

Hot Wheels Live
Hot Wheels Live traveled to various festivals and events, searching for the biggest Hot Wheels Fans. The Tour featured a tricked-out Hot Wheels Garage, Hot Wheels Brand Ambassadors and the latest Hot Wheels toys, BMX riders, & interactive displays.

• Project management included:
  • Web design creative
  • Web development (front-end/back-end)
  • Monthly newsletter deployment (email campaign)
  • Social Media campaign
  • Hiring of brand ambassadors for each event
  • Video capturing & editing resources
  • Event logistics & set-up