Sharknado VR: Eye of the Storm

Sharknado VR: Eye of the Storm is an immersive virtual reality action-adventure experience based on the cult-classic film franchise. This VR title delivers over-the-top shark-filled chaos across multiple VR platforms, allowing players to battle through the iconic Sharknado universe in an interactive, immersive format. As Project Manager, I spearheaded digital asset creation, and product launch coordination for this entertainment-driven VR experience. I managed cross-functional initiatives spanning creative development, web design, campaign execution, and project timelines.

Media and Trailers

  • Project Management & Timeline Coordination – Managed project roadmap, sprint planning, and milestone tracking, ensuring on-time delivery and stakeholder alignment
  • Cross-Functional Team Leadership – Coordinated efforts between external developers and platform partners to maintain project momentum and quality standards
  • Marketing & Campaign Strategy – Developed marketing strategies for the VR title
  • Campaign Execution & Paid Media – Paid media coordination across Facebook, Google Ads, and entertainment-focused digital channels
  • Campaign Rollout Management – Oversaw campaign launch, coordinating timelines and deliverables
  • Stakeholder Communication & Reporting – Facilitated regular status meetings with stakeholders, provided progress reports, and managed feedback loops to ensure brand integrity and marketing alignment
  • Risk Management & Quality Assurance – Identified potential project risks, implemented mitigation strategies, and oversaw quality control processes to ensure successful product delivery

Impact

The Sharknado VR: Eye of the Storm launch successfully brought the beloved franchise into the VR gaming space, achieving strong platform visibility and fan engagement while maintaining lean operational costs through strategic project management, in-house execution, and efficient cross-team coordination.

Developer/Publisher: Autumn VR (in collaboration with Melcher Studios)
Release Dates: November 7, 2018 (Steam), April 8, 2020 (PlayStation VR)
Genre: First-Person Shooter, Action
ESRB Rating: Mature 17+ (Blood and Gore, Violence) ESRB Ratings+2Steam Store

Gameplay Overview:

Sharknado VR: Eye of the Storm immerses players in a chaotic, over-the-top VR experience inspired by the cult-classic Syfy film series. Players must survive waves of airborne sharks and other sea creatures hurled by tornadoes, using an arsenal of weapons to fend off the onslaught.

Key Features:

  • Weapon Variety: Utilize chainsaws, machine guns, shotguns, and more to combat enemies.
  • Time Manipulation: Slow down time to execute precise shots and evade attacks.
  • Dynamic Environments: Battle in iconic locations from the Sharknado films.
  • Procedural Enemy Spawns: Each playthrough offers a unique experience with varying enemy patterns.
  • Easter Eggs: Discover hidden surprises throughout the game.
  • Civilians to Rescue: Save bystanders for additional rewards.

Gameplay Overview:

  • Steam (PC VR): Compatible with HTC Vive, Oculus Rift, and Windows Mixed Reality headsets.
  • PlayStation VR: Requires PS VR headset, PS Camera, and two PS Move controllers.